What is the "professional brand"? And the "personal brand? How do they interact in the craft sector? Today we address two key concepts. In an increasingly globalized and digital world, the personal and professional brand is considered as essential … [Read more...] about Crafts, professional and personal brand
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Handmade Britain Kew 2018: design, craft and luxury
Great Britain is a paradise for artisans, craft and design. Proof of this is the Handmade Britain Kew fair, one of the most prestigious events dedicated to local makers. For more than a decade, annual fairs have been held in Chelsea, Edinburgh, … [Read more...] about Handmade Britain Kew 2018: design, craft and luxury
Craft shop in Manchester
Are you one of those who spend all your savings to make the trip of the century? Of those who spend all the time uploading photos of alternative spaces and hidden corners? Do you like art and pop culture? If the answer is yes, then you can’t miss … [Read more...] about Craft shop in Manchester
Common mistakes in crafts, what are they and how to avoid them?
Dedicating yourself to crafts is a challenge. Work and make products with your hands, design with care each of the pieces, define your style ... It is undoubtedly an experience that we recommend to all people, even those who do not want to dedicate … [Read more...] about Common mistakes in crafts, what are they and how to avoid them?
How to prepare yourself to sell at craft fairs (part 2)
If in the previous post we valued the advantages and disadvantages of participating in fairs and markets, as well as the preparations that these require, today we will focus on key aspects for their development. Thus, we will see what factors we … [Read more...] about How to prepare yourself to sell at craft fairs (part 2)
How to prepare yourself to sell at craft fairs (part 1)
Craft fairs are one of the main sales channels for designers and makers. Together with the markets and stores, they are the perfect place to put into practice the direct sale of your products. Although it may generate some shame or some fear, they … [Read more...] about How to prepare yourself to sell at craft fairs (part 1)
Artisan’s tips for young entrepreneurs
A year ago we began a cycle of interviews with artisans and makers of our country and that, since then, has allowed us to bring this world to many people. There have been 12 interviews in 12 months, where we have been able to know techniques, … [Read more...] about Artisan’s tips for young entrepreneurs
Craft paper: the Capellades mill
A few days ago we talked about the paper mill Capellades as one of the best and best-known craft paper. The truth is that we wanted to know more about this centennial mill, so we decided to visit it. Today, in Labois, we talk about this famous town … [Read more...] about Craft paper: the Capellades mill