In a time when ceramics seem to be something mundane and soulless, workshops like Veronica Moar remind us that the artisan work still continues to imprint the spirit of its author. In just 6 years this young potter has managed to make a hole in the market, producing pieces of art. And it is that, unlike other potters, Verónica Moar has developed a collection that is an object of desire, a storm of stimuli that tell a story where you can be inspired. But also, it is a collection that is marketed at a contained price, accessible to most mortals. Maybe this is the key to her success. In fact, a few days ago, we already recommended her crockery pieces as one of the best. Today we interviewed her to know more about her exciting project.

artesana ceramista moderna

Interview to Verónica Moar

1.- When did your hobby for ceramics begin?

My love for this discipline began by pure chance six years ago when, after leaving my job in an office, I decided to join a ceramics workshop to take advantage of the free time I had while deciding where to direct my professional life.

2.- Where did you learn to create ceramic pieces?

I joined in the ceramic workshop taught at the School of Art and Design Superior of my city and, later, I have been expanding my training by attending monographic courses, workshops and even (thanks to a scholarship granted two years ago by the Crafts Foundation from Galicia) I spent a short time attending lathe classes in a workshop in Japan. But the world of ceramics is so wide that the truth is that learning is daily and continuous, I still have a lot to learn!

3.- What inspires you to do your works?

Anything surround me can be a source of inspiration, but there is something that my pieces have in common from the beginning: the simplicity of the lines and a clear narrative intention. Before dedicating myself to ceramics, my work was related to my philology studies, so I still have that need to tell something through what I do. The pieces that I am doing lately have many poetic nuances, where the word has a lot of relevance; the material for me is like a blank page.

inspiracion ceramista trabajando

4.- What was your first creation?

Well, if I think about the exercises that the teacher sent us to learn the different techniques, the first thing I did was a kind of vase / jug. But, the first piece that I feel like 100% mine, is a woman sitting on the edge of a bowl, with her feet resting on the inside, which is enameled in blue, as if it was water.

5.- Where can we find or buy your creations?

My work can be purchased through my online store: My production is totally manual and, therefore, I can not always have the store full of articles, but I try to update it with certain frequency throughout the year.

diseño de vajillas contemporaneo japones

6.- What is your goal or purpose for this new year?

I do not like too much to set objectives, but rather to keep growing, learning and letting me surprise without an excessively marked course. But it is true that this year I would like to be able to have a little more time so that some more intimate and personal projects that I have in mind for more than a year will come to light. My intention is to achieve a balance between my most functional pieces and other proposals with a more artistic character where other disciplines apart from ceramics can be accommodated.

7.- How do you see the handmade market today?

On the one hand I see that there is an awakening at different levels towards everything that is elaborated by hand, respecting slower and more sustainable production times. To put it in some way, more human and this, of course, is very positive. But, on the other hand, sometimes I have the feeling that all this movement is another bubble or, worse, a kind of passing fad. The pace of life we follow is frantic and unstoppable and this greatly affects the way we consume and, above all, the value that is given to things.

oficio taller ceramica veronica spain

8.- A tip for young entrepreneurs / craftsmen:

First of all I think that we have to be very honest with oneself and with the people to whom we are offering our work. Of course, patience and perseverance are also crucial! I always say that this is like a long distance race or like climbing a mountain. The rush and shortcuts do not lead anywhere, the important thing is to be disciplined and always go forward, trying to be oneself.


From Labois, we want to thank Verónica Moar for the opportunity to get to know her, as well as her participation in our blog.

We leave it here today, but very soon we will bring you more news about the professional handmade.

See you in the next post 😉